India Trade Promotion Organisation (ITPO)

india trade promotion organisation

ITPO, the premier trade promotion agency of the Ministry of Commerce & Industry, Govt. of India is responsible to showcase excellence achieved by the country in diverse fields especially trade and commerce.

ITPO gives a vast spectrum of services to trade and industry and acts as a catalyst for the growth of India’s trade. ITPO approves holding of international trade fairs in India and regulates holding of several expositions in India primarily to avoid any duplication of efforts while ensuring proper timing. It manages India’s world-class exhibition complex which is regularly upgraded to keep it in a high standard of readiness. Flowed over 123 acres of prime land in the heart of India’s capital, New Delhi, Pragati Maidan offers about 61,290 sq. mtrs. of covered exhibition space in 16 halls, besides 10,000 sq. mtrs. of the open display area. The state-of-the-art exhibition halls have upgraded the appeal of Pragati Maidan as the ideal center for an increasing number of fair organizers and business visitors from different parts of the world.

ITPO has an extensive infrastructure as well as marketing and information helps that are availed by both exporters and importers. ITPO’s regional offices at Bangalore, Chennai, Kolkata, and Mumbai, by their respective profile of activities, ensure a concerted and well-coordinated trade promotion drive in the whole of the country.

With the commissioning of the state-of-the-art Chennai Trade Centre (CTC) in January 2001 and the Trade Centre Bangalore in September 2004, ITPO has successfully finished the first phase of the setting-up of modern exhibition facilities outside Delhi. The Chennai Trade Centre which addresses a long-felt required for a permanent and modern exhibition venue in Tamil Nadu has already emerged as a hub of trade-related activities in the region.

Likewise, the official commissioning of the Trade Centre Bangalore (TCB), at Whitefield on September 20, 2004, as a joint initiative of TPO and the Karnataka State Industrial Area Development Board, is the harbinger of an added impetus to trade promotion by fairs, exhibitions and associated activities of the State and Southern region.

On the advice of Department of Commerce, ITPO has been coordinating the construction of an exhibition-cum-trade complex ‘North East Trade Centre’ at Sarusajai, Guwahati under ‘Assistance to States for Developing Export Infrastructure and Allied Activities(ASIDE)’ Scheme, for assisting trade in the North-Eastern States. Spread over an area of 10 acres on the NH-37; the constructed exhibition complex under Phase-I of development envelops three fully air-conditioned halls of 800 sq.mtrs. each, entrance lobby and plaza, mini convention-cum-conference room in a total plinth area of 8,700 sq. mtrs.

ITPO is also giving assistance to State Governments in setting up Regional Trade Promotion Centres (RTPC) in various State’s Capital and major cities. Initiatives have been taken by ITPO for setting up Trade Fair Complexes and Convention Centres at Kolkata (West Bengal), Bhopal (Madhya Pradesh) and Sri Nagar (Jammu & Kashmir), in close association by the State Governments and Industrial Development Corporations/Boards of these States.

Activities & Services

  • Organising the extensive trade fair complex, Pragati Maidan in the heart of Delhi
  • Promoting various trade fairs and exhibitions at its exhibition complex in Pragati Maidan and other centers in India.
  • Assisting the use of Pragati Maidan for holding of trade fairs and exhibitions by other fair organizers both from India and abroad.
  • Periodic and efficient services to overseas buyers in vendor identification, drawing itineraries, fixing appointments and even accompanying them where required.
  • Setting up durable contacts between Indian suppliers and overseas buyers.
  • Helping Indian companies in product development and adaptation to meet buyers’ requirements.
  • Conducting Buyer-Seller Meets and other exclusive India shows with a view to bringing buyers and sellers together.
  • Conducting India Promotions with Department Stores and Mail Order Houses abroad.
  • Participating in overseas trade fairs and exhibitions.
  • Arranging product displays for going for overseas buyers.
  • Conducting seminars/conferences/workshops on trade-related subjects
  • Promoting small and medium scale units in export promotion efforts.
  • organizing in-house and need-based research on trade and export promotion.
  • Enlisting the involvement and help of the State Governments in India for the promotion of India’s foreign trade.
  • Trade information services by electronic accessibility at Business Information Centre.
Previous Media Lab Asia (MLAsia)
Next Software Technology Parks of India (STPI)

No Comment

Click on a tab to select how you'd like to leave your comment

Leave a reply

Your email address will not be published. Required fields are marked *