This is the website of Telecom Commercial Communications Customer Preference Portal TRAI India. Guidelines for telecom customers, telemarketers, and access providers are available on the website.
Telecom Commercial Communications Customer Preference Portal works under the telecom regulatory authority of India. TRAI became functional on 27th September 2011. The telecom industry of India is ranked the second largest wireless market across the globe with 900 million subscribers. Due to extremely low call and SMS services provided by telecom providers, it has become easier and cheaper to advertise and market the products and services. Telemarketing has indeed caused numerous businesses to flourish over time but it has become one of the major causes of public annoyance as well. Therefore, an online portal has been introduced to spread awareness among telemarketers about this issue of annoyance. The detailed guidelines are enlisted to ensure the regulation of advertising through telecommunication services.
To Know more visit http://nccptrai.gov.in